000 | 00415 a2200157 4500 | ||
---|---|---|---|
020 | _a0761958762 | ||
041 | _aEn | ||
082 |
_a658.8 _bMER |
||
100 | _aMercer , David | ||
245 |
_aMarketing strategy _bthe challenge of the external environment |
||
260 |
_c1998 _aLondon _bSage Publication _g1998 |
||
300 |
_c25 cm. _aviii,325 p. |
||
650 | _aMANAGEMENT OF DISTRIBUTION | ||
650 | _aMANAGEMENT | ||
942 | _cSR | ||
999 |
_c20834 _d22381 |