Marketing research (Record no. 5874)

MARC details
000 -LEADER
fixed length control field 00516 a2200193 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171130b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9971513897
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English Language
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker , David A.
9 (RLIN) 54540
245 ## - TITLE STATEMENT
Title Marketing research
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2002
Place of publication, distribution, etc New York
Name of publisher, distributor, etc John Wiley & Sons,Inc.
Date of manufacture 2002
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 24 cm.
Extent 751 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
9 (RLIN) 939
Topical term or geographic name as entry element MANAGEMENT
9 (RLIN) 54541
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Day , George S.
-- Kumar , V.
9 (RLIN) 70014
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Koha item type
    Dewey Decimal Classification     Reference Collection Agricultural Library Agricultural Library Reference Section 18/10/2009 825.00 2 658.83AAK 63362 27/10/2023 27/10/2023 Sheduled Reference